Red Bull:
Red Bull Presents.

Scope of Work:

Activation Music Strategy

Red Bull has been at the core of culture for years, giving patrons wings by supporting their love of music and entertainment.

A long-term partner of Secret Sounds, Red Bull have become integral to the festival experience. The partnership has cemented Red Bull into the hearts and hands of a passionate and influential audience, growing trial year-on-year.

Red Bull provides the energy and inspiration to take attendee’s festival adventure to the next level, programming the perfect Splendour Thursday night kick-off party alongside an immersive and artful bar experience.

Our ongoing partnership delivers a truly Red Bull owned program, elevating the brand experience while delivering product in hand, maximising adventure and trial.